Samsung users have a default application on their smartphone called the AR Zone app. The question usually came to mind: What’s the purpose of the AR Zone application? In simple words, it’s an augmented reality app that provides both fun and utility features, such as AR Emoji Camera, AR Doodle, Quick Measure, and many more. Moreover, it allows Samsung users to create a personal digital avatar.
According to Statista, the global AR and VR market is projected to reach $46.6 bn in 2025. This app is gaining popularity because it entertains people and offers new opportunities to express their creativity. You can also design AR emojis with this app, measure physical objects, and add playful AR stickers to photos and videos for fun and entertainment. Let’s explore the AR zone app!
What is the AR Zone App?
AR Zone is an inbuilt application in Samsung Galaxy Android smartphones and tablets, which provides users with practical augmented reality (AR) and entertainment. It is pre-installed on Samsung devices, whereas it can be downloaded from the Galaxy Store on supported models.
By using this app, the user can experience virtual features in the real world. It makes an interactive and fun experience for users, enabling them to design, play, and explore differently. In addition to entertainment, the AR Zone app has other practical uses, including measuring real-life objects, interior design visualization, home settings testing, and experimenting with creative ideas.
The AR Zone app is more than a fun application that facilitates creative interaction with the surroundings. It is a move toward the future of mobile technology, enabling people to experience new digital experiences in their everyday lives.
How AR Zone App Works
AR Zone is an application that utilizes augmented reality to help users add 3D objects and characters to their physical surroundings. This innovative technology recognizes and tracks items and places around you. It does not require the user to record a video and then apply effects or filters to it later. Instead, they can add AR stickers, doodle AR, emojis, stickers, animated text, and virtual backgrounds directly to live streams, photos, and videos. However, it has the following key stages.
- Image recognition: It allows you to scan and identify visual information within the device through the camera and recognize objects, faces, and surroundings.
- Motion Tracking: It can track the device’s location and movement, allowing virtual objects to move in sync with it.
- Rendering: AR Zone generates digital content that can be utilized in the real world to give a real experience.
By combining these steps, AR Zone provides an interactive AR experience to users where virtual objects feel part of the real world. For example, the AR Emoji Camera captures facial expressions and turns them into animated, personalized characters.
Features of AR Zone App
Each tool in the AR Zone application makes the interaction with the user more engaging and useful. If you are still wondering what makes it special, here are its key features:
- AR Emoji Camera
This app recognizes facial features to develop a 3D representation that replicates facial expressions. Moreover, users can create their own AR representations, emoji stickers, and even share them with others on social media.
- AR Doodle
It is a digital tool in the AR Zone app that allows you to draw or write anywhere in the air and watch your creations in real time on the camera screen. Whether you are shooting a video or a picture, this feature allows you to add playful and creative art to your media.
- Deco Pic
Deco Pic tool enables editing photos and videos with animated stickers, frames, and effects. It is an easy way to enhance the use of media and make it more interactive by creating visuals with AR.
- Quick Measure
This AR application can transform a phone camera or tablet into a measuring tape. It allows you to take quick and accurate measurements of real things, get an idea of moving furniture around, plan your home, or go shopping.
Key Benefits of AR Zone App
The AR Zone app features numerous benefits, both in entertainment and practical applications. Some of the most prominent advantages are
1. Increased Creativity
The AR Zone app provides an opportunity to develop the imagination with its AR tools. It is interactive, and users can customize emojis and develop 3D sketches.
2. Learning Through Participation
The AR Zone app is not only entertainment, but it is also educational. Augmented reality zone makes learning more involved and fun by simplifying complicated topics such as anatomy, astronomy, or even science projects.
3. Utilities for Real Life
Some features, such as Quick Measure in the AR Zone app, provide practical functionality. The camera will quickly measure items in the room, which helps save time and energy on other potentially tedious tasks that need precision, such as placing furnishings or inspecting the dimensions of items.
4. Enjoyment
AR doodles in the app and fun stickers make the use of your device amusing, along with interactive effects. It brings standard photos, videos, and activities to life.
How Businesses Benefit From AR Zone App
People use the AR Zone App for entertainment. However, businesses are also taking advantage of augmented reality technology. For example, retailers can use AR technology to assist customers in trying different products. Clothing brands can offer virtual fitting rooms. Interior designers can show how furniture looks in a real room using AR overlays. In the education and healthcare sectors, augmented reality has been employed to develop interesting learning or training programs for learners. Even small businesses use AR tools for creative marketing campaigns.
However, the AR zone app is not a custom business tool; it helps brands understand what’s possible to create engaging content. If your business needs more control and features, a custom AR zone app is the next step.
Is Your Business Ready for Augmented Reality?
The AR Zone app indicates the role of augmented reality in inspiring creativity, learning, and even business interaction. However, when your business requires specific AR solutions with enhanced functions, scalability, and full control, custom software is the solution.
If you are looking for customized AR technology for your business, you are at the right place. Sumato Solution is a fully stack custom software solution provider with excellent expertise in AR technology and AI-based application software. This will help SMB’s, growing companies, and enterprises in work automation, enhance the customer experience, and provide innovation across all sectors.
